A sound approach to category management is paramount to its success. Our resources bring to bear best-in-class methodologies that look both inside the organization and at the larger market to ensure we take the best path forward. This approach includes an exploration of your internal business state, priorities, and needs, as well as an ongoing review of market dynamics. Approaches on which we partner may include category taxonomy, advisory services, spend assessment, or even counsel on the optimal structure of your category management organization.

These approaches are built with capability-building in mind. Once your team has been upskilled in category management methodology and these ways of working are fully integrated within your organization, they will continue to serve you as your function grows and develops.

There is no single approach to developing a category strategy. A specific area of spend bears unique marks from one company to the next, and from one year to the next. Our category experts partner with your team to develop and execute a strategy tailored to your organization’s unique business needs as well as the characteristics of today’s market.

Strategies are also built with a long-term vision in mind, incorporating sourcing, process, and strategic plans that will best enable year-over-year growth and optimal value to the business. Insights, relationships, category dynamics, business needs, and vision all come together to build a strategy intended to support your program’s ongoing evolution.

Finally, we understand that an enduring category management approach must be able to flex and bend with the needs of the business and the developments of the market over time. The category strategies that we build are dynamic plans that ensure your approach sets you up for long-term growth as the world continues to turn.

At WNS Denali, we believe in enabling excellence within our client organizations. Our approaches include category-specific education and competency development structured to arm your internal colleagues with the skillsets necessary to continue moving the function forward.

Training and upskilling range across areas of category management, from area-specific education to methodology to ongoing category and supplier management best practices. As with all of our services, training is customized to fit each client’s unique needs.